My approach merges design with market strategy. The works below are just a glimpse of my experience across hundreds of projects for businesses of all sizes and sectors, including e-commerce giants such as Electrolux, Continental, Le Lis Blanc, Fensa, Mademsa, Gafa, and Frigidaire.

My creative process is strictly rooted in target audience research and the commercial goals of each campaign. By aligning visual identity with campaign intent, I ensure every project is bespoke, transforming strategic insights into high-performance, high-impact visual solutions.